We will discuss about how blog promotion can help in creating an effective digital marketing strategy
Improving blog effectiveness

How to go about blog promotion?

We have been discussing about how to write blog and what to blog about. But, after we have written the content we need to make sure, our audience gets visibility. In order to do so we will have to look at various promotion options available be it social media presence, email marketing, tapping into your network, PR release etc. These are methods you would like to use in order to ….

We will discuss blogging methods to improve digital marketing strategy
Improving blog effectiveness

What to Blog About?

There would be many users who would be trying to find a solution, on what should they blog, how to blog and what to blog? But if you are trying to get your inbound marketing strategy correct, you need to be sure about what to blog? We have discussed in previous chapter of our inbound marketing certification course, about choosing a topic for a blog and working title for a ….

We will discuss about using white spaces and this will help us in answering a question to how to blog
Making Blog successful

What is a whitespace and how to use it for blog

Whitespaces are not always waste as they are considered. Though, they are not useful in increasing the word length which Google would require, but they play an important role in improving the page experience. Users have a habit of skipping through content, they just want to see what is relevant to them. So, whitespaces, help them in improving the visibility. No one wants to see the content in clustered form. ….

Using digital marketing strategy and blog to understand working title
Making Blog successful

What is the difference between working title of blog and topic of blog?

We have been discussing about the importance of topic selection for the content on your blog. We know that the topic should be around what your website or business has to offer. It plays an important role in generating traffic and bringing customers who want information to search product or service is your website is offering.  It also plays a role in improving the user page experience and Page Rank. ….

We will discuss how blog helps in increasing your digital marketing strategy effectiveness
Making Blog successful

Why should you focus on providing information rather than sell directly on your blog?

  Inbound marketing strategy, is all about bringing customers to your website rather business reaching out to them. This method is a cost-effective method and the most effective in term of ROI. This is something which we have discussed in our previous chapters of inbound marketing certification course. Blog acts as a medium of reaching out to customers. How will customer reach out to you? He will be searching for ….

We will discuss how to blog and how it can improve digital marketing strategy
Making Blog successful

Choosing the right topic for blog

  There are lots of people out there who would be eager to know how to blog and select a topic for blog. Selecting a topic can sometimes create complications, as you would want the best audience, ranking, traffic, target buyer persona and buyer journey all at the same time. We will discuss this in detail in this chapter of our inbound marketing certification course. There are certain questions, which ….

We would be discussing how to use blog effectively for digital marketing strategy
Making Blog successful

Best practices for Blogging

We have been discussing how to use blogs for generating traffic and bringing new customers to our sites. After, having known its importance, it becomes imperative that you get to know how to actually use this effectively and the best practices to be followed, to help them achieve success and more traffic for business. This is something which is going to help you in your inbound marketing strategy as well. ….

We will discuss how blog can be used tio create trust and improving digital marketing strategy
Blogging Fundamentals

How to use blog for building Trust?

We have been discussing how blogging helps us. We discussed various reasons like getting customers, increasing relevance, generating revenue, educating prospects etc. But, the force that is behind all these blogs is building trust with customers, that acts as medium of building trust with the customer. In this chapter of inbound marketing certification course, we will discuss how to use blog to build trust to prospect.   Educates the customer ….

Blog as a medium for digital marketing strategy
Blogging Fundamentals

How to use blog to generate new leads?

Blogging is a medium to let the world know about your passion, business, emotions, you can express everything on it. For businesses, it acts as a medium to generate new lead and customers. We also discussed in our previous chapter, that blog can generate new visitors as it acts a medium, helps in SEO strategy and content marketing strategy and ultimately in inbound marketing strategy as well. The same is ….

We will discuss how blogging can impact your digital marketing strategy
Blogging Fundamentals

How does blogging help in generating new users for the website?

Blogging is a concept which will help you in multiple ways.  It will help you in generating more traffic, making the audience aware about your products, engaging the audience, providing them with valuable information. It will also help in generating sales for your business. But how can new user be generated by blogging? We will discuss about this in this chapter of inbound marketing certification course.   It helps in ….