Marketing

Doing the SWOT Analysis Right

SWOT Analysis is a tool which is used by business to assess themselves. Not only businesses SWOT can also be used to look into yourself. It stands for strength, weakness, opportunity and threat.  The purpose of SWOT is to help you develop a strong business strategy by making sure you have taken into consideration all of the strengths and weaknesses of the company, as well as the opportunities and threats it ….